Skip To Content
Entrepreneurship 1: Developing the Opportunity is a Course

Entrepreneurship 1: Developing the Opportunity

Time limit: 31 days

$1,000 Enroll

Full course description

ARE YOU SIGNING UP FOR MULTIPLE COURSES? YOU WILL NEED A UNIQUE PROMOTION CODE FOR EACH COURSE.
  1. Upon registration, return to the Citi | Wharton Online Education Series
  2. Click on the tile of the next course you would like to take.
  3. Be sure to register with your unused Promotion Code.

PROGRAM DESCRIPTION

How does a good idea become a viable business opportunity? What is entrepreneurship and who fits the profile of an entrepreneur? This introductory course is designed to introduce you to the foundational concepts of entrepreneurship, including the definition of entrepreneurship, the profile of the entrepreneur, the difference between entrepreneurship and entrepreneurial management, and the role of venture creation in society. You’ll explore where technology entrepreneurship and impact entrepreneurship align and where they diverge, and you’ll learn proven techniques for identifying the opportunity, assessing the opportunity, hypothesis testing and creating a prototype.

By the end of this course, you’ll know how to test, validate and prototype your idea, and also whether or not you fit the profile of an entrepreneur!